Project Info
- Client Iromar NV
- Category E-commerce / Webshop
- Industry Industrial, Technical Supplies
- Website www.iromarnv.com
www.iromarnv.com
IROMAR N.V. is a key player in Suriname’s industrial sector, providing a wide range of technical and mechanical components for companies across mining, oil & gas, and infrastructure. Our task was to design a fast and professional website to display their product categories and improve the company's online visibility and customer engagement.
As a B2B supplier, IROMAR needed more than just a digital brochure — they needed a functional tool to assist procurement departments in identifying parts, reaching out for quotations, and trusting the brand’s credibility. This project involved a balance between technical information and simplicity for ease of use.
Features Delivered
We developed a custom WordPress website that organizes IROMAR’s diverse product categories into a clean, searchable interface. Every product section includes technical descriptions, downloadable spec sheets (PDF), and clear calls to action to encourage inquiry.
To further improve usability, we added WhatsApp and phone CTA buttons on every page, a contact form for quotation requests, and ensured full responsiveness across devices. The result is a streamlined browsing experience for both desktop and mobile users.
Tools & Technologies Used
We used WordPress combined with Elementor Pro to achieve design flexibility and responsive layouts. SEO plugins were installed to enhance search engine visibility, and Google Analytics was integrated for performance tracking.
Security plugins were implemented to protect the site from spam and malware, and caching tools were added to improve load times. A PDF viewer plugin was used for displaying technical documents without compromising user experience.
Feedback
The company’s overall brand image improved, with procurement officers and engineers reporting more confidence when working with IROMAR. The website’s speed and reliability also led to longer browsing sessions and fewer drop-offs.